Links are Precious and Content is King

I remember the day when I first got my SLIP account working and I was on the Internet. There really wasn't much to see. In a short time I learned about Mosaic and I was intrigued with what could happen. Never did I dream we would be where we are today. The technology was rapidly absorbed by everyone.

It brings me to the topic of where search has lead us. For such a long time now, every underhanded trick in the book to fool the search engines has been used. But for the last year or so all the search engines have gotten smarter about their content. They are looking for content that other people find appealing. It has become of extreme importance to create new and fresh content that others link to.

Building link farms are a thing of the past. It's going to be the new ideas that build real content that people link to that will succeed for the foreseeable future.